BYD Partners with ATL Automotive to Deepen Caribbean EV Footprint

2023/06/28

Kingston, Jamaica - On June 26, BYD and ATL Automotive officially announced their cooperation in Kingston, Jamaica, jointly promoting the development of transport electrification across the Caribbean region.

BYD & ATL Automotive team

BYD & ATL Automotive team

ATL Automotive was founded in 1997, and with a dedicated workforce of up to 600 employees, it has been the largest investor in the automotive landscape in Jamaica since 2010. As an experienced car distributor, ATL has been appointed as BYD’s regional distributor, taking charge of sales and aftersales operations in Jamaica. Moreover, ATL will assume a regional management role across nine additional countries, including Trinidad and Tobago, Cayman, Curaçao, Barbados, Aruba, Antigua, Saint Lucia, Guyana, and Suriname.

Looking ahead, the collaborative plan between BYD and ATL involves the establishment of BYD showrooms. The initial phase will witness the opening of two showrooms in Jamaica, specifically in Kingston and Montego Bay. Notably, the Kingston showroom, serving as an “Experience Centre”, will showcase the upcoming BYD models and technologies.

Adam Stewart, Executive Chairman of ATL Automotive Group, said: “As we look to the future with the world increasingly embracing electric vehicles, we sought to partner with the best electric vehicle maker, which is BYD.”

Adam Stewart, Executive Chairman of ATL Automotive Group

Adam Stewart, Executive Chairman of ATL Automotive Group

“The world is moving in the direction of clean energy. The era of electrification has arrived and it is here to stay. Vehicle manufacturers across different brands are embracing this transformation. It is a privilege for me to show that a Jamaican enterprise can implement, manage, lead, and compete on a global scale. We will begin accepting pre-orders immediately, with car deliveries scheduled to commence in October. Then there will be a massive roll-out of showrooms across the Caribbean. The future is electric, and BYD will be Jamaica’s and the Caribbean’s number one EV brand”, added Adam Stewart.

Neva Zhang, Country Manager of Caribbean and Central American Countries of BYD

Neva Zhang, Country Manager of Caribbean and Central American Countries of BYD

Neva Zhang, Country Manager of Caribbean and Central American Countries of BYD, said: “It is the right decision to reach a strategic cooperation with ATL Automotive Group. Sustainability is integral to our brand’s philosophy. Our goal is to protect our planet and benefit future generations through green technologies, with our brand vision of helping cool the Earth by 1°C. In the coming year, together with ATL, we will establish 10 showrooms and offer better user experiences, promoting sustainable mobility in the region.”

BYD has been consistently offering best-in-class sustainable EV experiences to its global users. To date, BYD has sold over 4,300,000 new energy vehicles globally. In the future, BYD will continue to work with its partners in the Caribbean to build a local sales and service system, providing a better mobility experience to the customers and fostering sustainable development in the region.

####

About BYD

BYD is a multinational high-tech company devoted to leveraging technological innovations for a better life. Founded in 1995 as a rechargeable battery maker, BYD now boasts a diverse business scope covering automobiles, rail transit, new energy, and electronics, with over 30 industrial parks in China, the United States, Canada, Japan, Brazil, Hungary, and India. From energy generation and storage to its applications, BYD is dedicated to providing zero-emission energy solutions that reduce global reliance on fossil fuels. Its new energy vehicle footprint now covers 6 continents, over 70 countries and regions, and more than 400 cities. Listed in both Hong Kong and Shenzhen Stock Exchanges, the company is known to be a Fortune Global 500 enterprise that furnishes innovations in pursuit of a greener world.

For more information, please visit www.bydglobal.com.

About BYD Auto

Founded in 2003, BYD Auto is the automotive subsidiary of BYD, a multinational high-tech company devoted to leveraging technological innovations for a better life. Aiming to accelerate the green transition of the global transportation sector, BYD Auto focuses on developing pure electric and plug-in hybrid vehicles. The company has mastered the core technologies of the entire industrial chain of new energy vehicles, such as batteries, electric motors, electronic controllers, and automotive-grade semiconductors. It has witnessed in recent years significant technological advancements, including the Blade Battery, the DM-i and DM-p hybrid technology, the e-Platform 3.0, and the CTB technology. The company is the world’s first carmaker to stop the production of fossil-fueled vehicles on EV shift and has remained top of new energy passenger vehicle sales in China for 9 years in a row.

Contact:

Asia-Pacific: Mia Gu, pr@byd.com tel: +86-755-8988-8888-69666

Europe: Penny Peng, PressEU@byd.com tel: +31-102070888

North America: Frank Girardot, frank.girardot@byd.com tel: +1 213 245 6503

Latin America: José Miranda, jose.miranda@byd.com tel: +56 9 96443906

Brazil: Pablo Toledo, pablo.toledo@byd.com tel: +19 3514 2554

Middle East and Africa: Nikki Li, li.namin@byd.com tel: +86-18938862670