Mexico City, Mexico - On August 21, BYD SONG PRO DM-i has been officially launched in Mexico. This event marks a continuation of BYD's technological innovation and localization, delivering a spectacular showcase of the brand and its product. Nearly 500 journalists, influences, and industry partners gathered to witness this historic moment. Following the global launch of the new energy pickup model BYD SHARK in Mexico in May, the introduction of the SONG PRO DM-i further strengthens BYD's local lineup of new energy vehicles.

During the event, Jorge Vallejo, General Director of BYD Mexico, highlighted the company’s accomplishments in the new energy field and its steadfast commitment to deepening its presence in the Mexican market. Ana Narro, PR Manager of BYD Mexico, delivered a presentation that captivated the audience by exploring the design language and intelligent features of BYD SONG PRO DM-i. Óscar Hernández, Product Leader of BYD Mexico, showcased the technological and operational features of the new model.

The BYD SONG PRO DM-i features the Dragon Face Aesthetics of the BYD Dynasty series, characterized by its dynamic and layered line design that gives the vehicle a well-proportioned body and a commanding presence. The Dragon Face design, along with the through-type integrated taillights, lends the SONG PRO DM-i a youthful and energetic appearance. Equipped with DM-i super hybrid technology, the SONG PRO DM-i delivers outstanding endurance. It offers a combined range of up to 1,001 km under NEDC conditions, including a pure electric range of 71 km, and achieves an impressive fuel efficiency of 22.7 km/L, making it an excellent choice for family travel.

BYD presented an engaging showcase of advanced technology. Attendees had the opportunity to experience the dance interaction enabled by the BYD SONG PRO DM-i's VTOL discharge function, enjoy a mobile karaoke room, and immerse themselves in a camping atmosphere. In addition, the event featured various themed technology exploration spaces, covering in-vehicle interaction, safety, and other innovative features.

Ray Zou, Country Manager of BYD Mexico, emphasized the advantages of the BYD SONG PRO DM-i for the Mexican market, noting that the technology-focused brand is dedicated to making a substantial green impact within Mexico's automotive industry. He highlighted that innovation is about viewing change as an opportunity and that the future is not just a destination but something we shape each day. This reflects the brand's unwavering commitment to innovation and progress in Mexico.

To date, BYD has established 26 showrooms across Mexico, and its products have been widely favored by consumers. Moving forward, BYD is committed to prioritizing technological innovation, continuously enhancing product quality and customer experience, and advancing the development of sustainable green transportation in the local market.

About BYD

BYD is a multinational high-tech company devoted to leveraging technological innovations for a better life. Founded in 1995 as a rechargeable battery maker, BYD now boasts a diverse business scope covering automobiles, rail transit, new energy, and electronics, with over 30 industrial parks in China, the United States, Canada, Japan, Brazil, Hungary, and India. From energy generation and storage to its applications, BYD is dedicated to providing zero-emission energy solutions that reduce global reliance on fossil fuels. Its new energy vehicle footprint now covers 6 continents, over 80 countries and regions, and more than 400 cities. Listed in both Hong Kong and Shenzhen Stock Exchanges, the company is known to be a Fortune Global 500 enterprise that furnishes innovations in pursuit of a greener world.

For more information, please visit www.bydglobal.com.

About BYD Auto

Founded in 2003, BYD Auto is the automotive subsidiary of BYD, a multinational high-tech company devoted to leveraging technological innovations for a better life. Aiming to accelerate the green transition of the global transportation sector, BYD Auto focuses on developing pure electric and plug-in hybrid vehicles. The company has mastered the core technologies of the entire industrial chain of new energy vehicles, such as batteries, electric motors, and electronic controllers. It has witnessed in recent years significant technological advancements, including the Blade Battery, DM-i Super Hybrid Technology, e Platform 3.0, CTB Technology, e⁴ Platform, BYD DiSus Intelligent Body Control System, and DMO super hybrid system. The company is the world's first carmaker to stop the production of fossil-fueled vehicles on the EV shift and has remained top of new energy passenger vehicle sales in China for 11 years in a row.

Contact:

Asia-Pacific: Liya Huang, pr@byd.com tel: +86-755-8988-8888-69666

Europe: Penny Peng, PressEU@byd.com tel: +31-102070888

North America: Frank Girardot, frank.girardot@byd.com tel: +1 213 245 6503

Latin America: José Miranda, jose.miranda@byd.com tel: +56 9 96443906

Brazil: Pablo Toledo, pablo.toledo@byd.com tel: +19 3514 2554

Middle East and Africa: Nikki Li, meapr1@byd.com tel: +86-755-8988-8888-62319